As
 the global community commemorates the 2014 World Cancer Day on February
 4, Skye Bank Plc has demonstrated its commitment to public health and 
safety by promoting a public awareness campaign about the disease.  
The bank, in collaboration with a non governmental organization, COPE Foundation, has dedicated three mobile telephone lines through which members of the public can learn more about the causes of cancer, its prevention, control and treatment from a team of consultant oncologists and clinical radiologists spread across University Teaching Hospitals from February 4-February 7.
Addressing
 a press briefing yesterday to mark the World Cancer day, the bank’s 
Executive Director, South South, Mrs Ibiye Ekong, who stood in for the 
Group Managing Director/Chief Executive Officer, Mr. Kehinde 
Durosinmi-Etti, urged members of the public to call 08137109164, 
0018000004 and 08094442223 to speak with the medical experts.
“These lines will thereafter be in the custody of COPE Foundation and members of the public who can relate with the foundation on their subsequent information  needs on the issue”, she said.
Describing cancer as one of the leading
 causes of death world wide, especially in the developing countries 
where inadequate medical care and lack of awareness about the disease 
have combined to make it very deadly, Ekong said there was a need for a 
concerted effort by both the government and the private sector to 
collaborate to fight the scourge of cancer in our society where 
incidence of the disease is on the increase.
“At
 Skye Bank, we have taken up the challenge of working in concert with 
other publicly spirited organisations and philanthropists not only to 
promote awareness about the scourge but also to facilitate screening, 
early detection and effective care for those afflicted. Our concern and 
desire to stem the growing incidence of the scourge date back to several
 years ago when we partnered with some non-governmental organisations 
(NGOs) to call attention to the threat posed by the disease.  
“It
 was in furtherance of our commitment towards contributing to the fight 
against the high incidence of cancer, especially breast cancer in the 
country that we partnered with an NGO known as Care, Organisation and 
Public Enligthenment (COPE) Foundation, under our Corporate Social 
Responsibility (CSR) initiatives, by donating two breast cancer 
screening machines to it to facilitate screening and early detection of 
the disease”, she explained.  
The
 Skye Bank director pledged that the Bank would continue to support 
worthy social causes in the health sector to improve the wellbeing and 
healthcare of Nigerians, saying a healthy nation is a wealthy nation.
Ekong
 called on other corporate organizations to join in the fight against 
cancer by supporting various programmes and initiatives by NGOs and the 
government to reduce the cancer scourge and mortality rate in our 
society.
 The
 Managing Partner of COPE Foundation, Mrs Ebun Anozie, in her comments 
at the briefing, called for the establishment of cancer care centres in 
the country where specialists would be stationed to provide care and 
treatment to patients and survivors. 
She commended Skye Bank for sponsoring over 30 indigent cancer  patients
 for treatment in addition to providing free screening programmes for 
over 10,000 women within and outside Lagos. She listed the bank’s other 
efforts to include provision of the state-of-the-art screening machines,
 provison of 40KVA generating set and sponsorship of at all 
international conferences.
The
 Consultant Oncologist, who was part of the briefing Dr. Anthonia 
Showunmi, advised members of the public to live a healthy life style, 
avoid risky behaviours, and to go for general medical check up once in a
 year.

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