‘Carniriv 2014 will be the best Carnival ever’ - Dr Sam Dede, DG, RSTDA

The Director General and CEO of the Rivers State Tourism Development
Agency, Dr. Sam Dede has said that the 2014 edition of Carniriv, the
Port Harcourt Carnival is set to go down in history as the most
colourful and memorable carnival event ever witnessed on the African
continent in recent times


Dr. Dede, an award winning actor and lecturer, gave the hint at a
media interactive forum held in Port Harcourt to announce the 2014
edition of the carnival which is scheduled to hold from the 14th –
20th of December in Port Harcourt, the Rivers State capital.

According to him, an estimated number of over five hundred thousand
participants made of residents, tourists, fun lovers and
representatives of corporate bodies will converge in Port Harcourt
during the one week period of the carnival with estimated daily
business exchanges running into several millions. He also revealed
that the carnival is repackaged to deliver value and cement Port
Harcourt’s reputation as a foremost tourist city in Africa.

‘Because of the traditional high influx of carnival lovers to our city
during our annual showpiece event, we have put in place adequate
security measures to ensure the protection of lives and property
during the entire duration of the carnival. We are also working with
other stakeholders in the health and other key sectors to ensure that
we create a conducive environment for our visitors,’ he said.

Dr Dede also spoke about the technical innovation of the 2014 edition
of the carnival. ‘This year, we are set to introduce our
state-of-the-art performance stage spanning 140 feet and reputed as
the biggest of its kind in Africa. The stage has the capacity to hold
a large collection of performers at once and withstand heavy duty
equipments and stage accessories. The stage will also be deployed for
the first time for the benefit of sponsors in the areas of branding
and related purposes,’ he said’

In response to media enquiry, Dr Dede provided insights about the
commercial opportunities available for the 2014 edition of the Port
Harcourt carnival. ‘We have opened up the carnival for commercial
exploitation from interested corporate bodies by packaging at least
twelve signature carnival events into stand-alone brands for category
sponsorships. Each category sponsor is entitled to multiple levels of
commercial and non-commercial exploitations such as publicity,
speaking opportunities, branding, the distribution of company mementos
and other forms of corporate canvassing,’ he said.

Chairman of the Board of Rivers State Tourism Development Agency,
RSTDA, Deacon Vincent Erinwo assured that the RSTDA will judiciously
expend every fund released by the government for the purpose of the
carnival, reiterating that the carnival is a project that is dear to
the heart of the Government and people of the state.

‘We at the RSTDA have being given a matching order not only to put the
scare funds to the best use but to also seek for sponsorship and
collaboration from both corporate and non-corporate organisations to
make the carnival a self sustaining annual exercise in line with the
vision of the state government, he said.’

Deacon Erinwo also promised that the 2014 edition of Carniriv, which
is themed as the One Love, One People edition will be remembered for
its organisation, audience management and satisfaction. ‘We will
exceed the expectation of our guests and indigenes alike with the
quality of world class performers and chart toppers that will grace
our events for one week. I will urge interested carnival lovers from
both far and near to make early preparations in terms of visa secure
and other travel arrangements in order to witness the world-class
fiesta that awaits them from the 14th to 20th of December this year.